The "make your (a family member/friend) smile..." strategy tells your prospects that your product will give their loved ones a positive physical reaction.
It could be making them jump for joy, laugh out loud, have a look of love, raise their arms from excitement, dancing in celebration, etc. Most people like to make their family and friends feel good.
Tuesday, January 19, 2010
The "Make Them Smile" Strategy
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The "Make Them Smile" Strategy
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