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How To Make Money From Traffic

Internet Marketing

Marketing Strategy

Thursday, December 31, 2009

The "Later On" Strategy


The "new bonuses will be added on (dates and times)..." strategy tells your prospects that you will being adding even more bonuses to your product on specific future dates.

It will either persuade people to buy now or make them keep coming back to check out the new bonuses till it finally persuades them to buy. You could add more curiosity by giving them juicy hints or clues about your upcoming bonuses. It will just keep getting more and more tempting for them to buy.



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Wednesday, December 30, 2009

The "Huge Favor" Strategy

The "I need a huge favor..." strategy tells your prospects that you have a special request that they could help you with.

Most people are open to doing small favors for people, especially if they already like or respect you. You could ask them favors that could actually make you money, like visit your web site to see how you could improve it or review you free viral e-book and see if it reads well, etc.



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Tuesday, December 29, 2009

The "We'll Pay You" Strategy

The "we'll pay you ($) if you don't (your product's benefit)..." strategy tells your prospects that you'll pay them money if they don't gain their desired benefit with your product.

You can tell them you are taking all the risk since you are giving them money rather than their investment back, and they can even keep the product.

You can even tell them even if the product is damaged they will still get your guarantee. To protect yourself, tell them they first need to prove they used your product to the fullest before they get the guarantee.



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Monday, December 28, 2009

The "Going To Lose" Strategy

The "you are about to lose ($)..." strategy tells your prospects that you are about to raise the price of your product.

ChangeImage by elycefeliz via Flickr



If they were interested in buying it later on and they wait, they will actually lose money. You could also tell them exactly how many (hours/days) they have until you raise the price.



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Sunday, December 27, 2009

The "Sell And Profit All" Strategy

The "the highest earning affiliate from the month of (the month) will receive 100% of their sales, instead of the normal (no.%) commission..."

WHR's computersImage via Wikipedia


strategy tells your prospects that if they win your affiliate contest, they can keep all the profits.

You could even offer higher than normal commission levels to people who come in second and third place.



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Saturday, December 26, 2009

The "Negotiation" Strategy

The "after hours of negotiating I finally talked (business person's name) into giving you a special deal.." strategy tells your prospects you gave up a lot of your personal time to get them a discount.

dollar sign $Image by Leo Reynolds via Flickr



They will appreciate that and likely respond to the time you gave up to save them some money.



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Thursday, December 24, 2009

Merry Christmas To You..

Here's wishing all my readers and visitors .. Merry Christmas ! :-)

Myspace Comments
Christmas Comments - Myspace Comments


Click Below for the Gift :



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Wednesday, December 23, 2009

The "Meet In Person" Strategy

The "let's meet in person..." strategy tells your prospects that you want to talk to them live, in person.

If that is the subject of your e-mail, they will be interested in why because the Internet is usually so impersonal in nature and they wouldn’t get that many offers. You could invite them to a seminar, a mastermind group, a workshop, even for dinner, etc.



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Tuesday, December 22, 2009

The "Spill The Beans" Strategy

The "I didn't want to reveal that much but (the interviewer's name) squeezed all my secrets out of me..." strategy tells your prospects that they should read or listen to the interview you did because you accidentally released closely guarded information.


Of course, you could try to sell them your product at the end of the interview.

Riding Toys

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Monday, December 21, 2009

The "Future Release Bonus" Strategy

The "purchase through my affiliate link and I'll give you my (your product's name) which will cost ($) when it's released on (date)..." strategy tells your prospects they will get a future product that will cost more (if true) than what they will be paying for your affiliate product.



It's a real bargain, they are getting more for spending less.

justirishstuff.com


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Sunday, December 20, 2009

The "Through The Wringer" Strategy

The "the (no.) (months/years) of testing, experimenting, tweaking and collecting case studies are finally done..." strategy tells your prospects that your product has been put through the wringer and is finally ready for release.

Laboratory worker at the research laboratory a...Image by The Library of Congress via Flickr



You could tell them you hired a whole research team (if true) to develop the product and even tell them how much it cost you.



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Saturday, December 19, 2009

The "Last Time" Strategy

The "don't blink, over (no.) thousand people visit our web site - the last time we offered something like this..." strategy tells your prospects that they won't have time to pause and think about purchasing your product as it may sell out fast.

Beautiful eyes! *blink blink*Image by merlinprincesse via Flickr



You could even tell them that you expect the number of visitors to be higher this time because you asked a few JV partners to help promote it.



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Friday, December 18, 2009

The "Buy Or Read" Strategy

The "it will cost you ($) or keep reading to find out how to get it for free..." strategy tells your prospects they can pay for their desired benefit or, better yet, get it for no cost.





You could have them refer some friends to your web site, give a testimonial or success story, join your affiliate program, etc. You could still make money by selling them something different with a one time offer.



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Thursday, December 17, 2009

The "Having Hard Times?" Strategy

The "I've had tons of e-mails from people asking me if they could make payments..." strategy tells your prospects that if they weren’t able to afford your product before...

Now they can because you are offering a payment plan. This would help you get orders from people that are in between pay periods, have just lost their job, are in debt, on a tight budget, etc.




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Wednesday, December 16, 2009

The "Living Proof" Strategy

The "he/she is living proof that anyone in the world can..." strategy tells your prospects they too can improve their life even if they have some type of disadvantage.

I have no excuseImage by D.C.Atty via Flickr



It could be a number of disadvantages like if they are poor, if they have a handicap, if they are temporarily homeless, if they are in bad health, etc.

A Fun Zone


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Tuesday, December 15, 2009

The "High Failure Rate" Strategy

The "(no.%) of (your target audience) fail, Why is that figure so high?..." strategy tells your prospects they will likely fail at reaching their goals.

Sophomore Success - RED RULES!Image by c.a.muller via Flickr



You can tell them people fail because they are missing an important component that they didn't know about, which would be your product.

You could use a list of testimonials in which people state that they didn't have any success until they purchased your product.



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Monday, December 14, 2009

The "Mirror It" Strategy

The "check this out, it's (a famous product), well almost..." strategy tells your prospects that your product is similar to another successful product.

You should just make sure that your target audience knows about the product and they like it.



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Sunday, December 13, 2009

The "Read The Proof" Strategy

The "make sure you read the testimonial from (the person's name)..." strategy tells and reminds your prospects to read your most persuasive testimonial.

Castillo de Olavinlinna - Savonlinna - FinlandiaImage by Piedad Bartolomé via Flickr



It could be from a reputable expert, have an audio or video message, a way to contact them personally, etc.



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Saturday, December 12, 2009

The "Web Site XXX" Strategy

The "you'll learn about http:///www.XXXXXX.com that will (a strong benefit)..." strategy tells your prospects that you know about a secret or little known web site that will help them gain their desired benefit.

It could be part of your main product or a bonus product.




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Friday, December 11, 2009

The "Product Retirement" Strategy

The "I'll be retiring this product when I hit an undisclosed number of sales..." strategy tells your prospects that they better order now because they don't know how close you are to your target number.

WASHINGTON - NOVEMBER 18:  Treasury Secretary ...Image by Getty Images via Daylife



You can tell them since they are still reading this, there are still some available and you’re very close to your sales goal.





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Thursday, December 10, 2009

The "Fix Or Fear It" Strategy

The "it's an essential tool and without it, you may as well (negative effect)..." strategy tells your prospects that your product is a tool that will help them fix their problem.

Plus, fear of a negative situation is a very strong motivation.



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Wednesday, December 9, 2009

The "Eye It Yourself" Strategy

The "for your eyes only..." strategy tells your prospects that your message or offer is just for their private viewing.

In Your EyesImage by Denube via Flickr



Your subscribers will like the fact that they will get closed-door knowledge about your product and will have the first-chance opportunity to benefit from it.

20%-50% Off Site Wide Lingerie Sale at Wicked Temptations


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Tuesday, December 8, 2009

The "Not Created Equal" Strategy

The "not every (your type of product) is created equal..." strategy tells your prospects not to assume that your or your competition's products offer the same features and benefits.

My case of Hitchhiker's thumbs. I feel my case...Image via Wikipedia



You need to tell them the beneficial differences that will persuade them to purchase your product.



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Monday, December 7, 2009

The "Health Warning" Strategy

The "major health warning : (your product's name) is very addictive..." strategy tells your prospects to take notice because most people value their health.

twitter logo map 09Image by Boris Veldhuijzen van Zanten via Flickr



Once you have their attention, you can tell them the benefits of your prospect and why it's so addictive.



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Sunday, December 6, 2009

The "Jumping Around" Strategy

The "like me back then, you’re probably jumping from one product to another and not benefiting..." strategy tells your prospects that you had the same experience as they do now.

Jump Around, Jump AroundImage by zsoltika via Flickr



You can tell them you changed all that after you decided to create your own solution, which would be the product you’re selling. You just need to tell them why yours works and the competition's doesn't.



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Saturday, December 5, 2009

The "Twisted Their Arm" Strategy

The "(business/person's name) never lets anyone promote this..." strategy tells your prospects that your affiliate product or offer is exclusive and they are the only ones viewing it.

Familyclub // EXCLUSIVE // flyerImage by visiophone via Flickr



You can tell your prospects that you convinced the product owner or twisted the product owner's arm to offer it to them.



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Friday, December 4, 2009

The "Full Profits" Strategy

The "I am giving away 100% commissions if you want to promote this..." strategy tells your prospects that if they order your product, they will need to make just one sale in order to make their money back.

Unlike normal resell rights, you can have it set up as an affiliate program that gives them 100% commissions. It will be less work for your customers and all they will need is an affiliate link.



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Thursday, December 3, 2009

The "Truth" Strategy

The "the truth is, if you aren't (your product's benefit), then you're (negative effect)..." strategy tells your prospects if they don't own your product then they will continue to have specific problems.

If you are a recognized authority or reputable business, they will automatically assume what you're saying is the truth.

Christmas Gifts - International Delivery


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Wednesday, December 2, 2009

The "Admit It" Strategy

The "I'll tell you what most (type of experts/your competition) don't want to admit..." strategy tells your prospects that your competition is hiding something from them.

Description unavailableImage by landau'' via Flickr



Whatever you find and decide to expose should persuade them to purchase your product.



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Tuesday, December 1, 2009

The "Change Your Mind" Strategy

The "I wasn't going to tell you this but...." strategy tells your prospects that you weren’t going to reveal a specific piece of information but had second thoughts.

en: Picture of a girl rubbing her temples.Image via Wikipedia



If the information is beneficial to them, they will feel grateful that you changed your mind and possibly buy your product in return.



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Monday, November 30, 2009

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Sunday, November 29, 2009

The "Code Cracker" Strategy

The "I've finally cracked the code..." strategy tells your prospects that your obsession or dedication to solving their problem has finally paid off.

Break FreeImage by nickwheeleroz (on holiday) via Flickr



You could also tell them how much time, money, research, etc., has been invested in your product.



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Saturday, November 21, 2009

The "Years Into Minutes" Tactics

The "what took us (no.) (months/years) to develop you can have in minutes..." strategy tells your prospects that it would take them months or years if they tried to gain their desired benefit by themselves.





Most people want to save time and would opt for the ‘few minutes’ idea.



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Friday, November 20, 2009

The "Won't Believe It" Tactics

The "I didn't believe it, and I know you won't either..." tactic tells your prospects that you know they won't believe your product’s claims because when you first saw the produc

Shock-edImage by CarbonNYC via Flickr

t's ad, you didn't either.






This will eliminate them not believing your product claims because you already brought it up and they may want to prove you wrong.



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Thursday, November 19, 2009

The "O.T.O. Buzz" Tactics

The "check out the testimonials of our O.T.O. (one time offer)..." tactic tells your prospects on your first web page they will see a O.T.O. (one time offer) on your second p

Buzz!Image via Wikipedia

age.





By showing them testimonials before they see your ad, they will want to see what all the fuss is about.



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Wednesday, November 18, 2009

The "If You're Like Me" Tactics

The "if you’re like me, I'm too lazy, busy and tired to (your product's ben

ChangeImage by elycefeliz via Flickr

efit)..." tactic tells your prospects that you feel the same way they do when it comes to improving their life.






You can explain to them how your product will gain their desired benefit with little or no effort from them.



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Tuesday, November 17, 2009

The "Call Me" Tactics

The "can you call me tomorrow?..." tactic tells your prospects that your message could be personal and they will read or listen to it quicker.

Hardware-based IP phoneImage via Wikipedia






You could just be referring to your free teleconference you'll be holding. You can just invite them and give them a persuasive reason to register for the call.



Reblog this post [with Zemanta]
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Monday, November 16, 2009

The "I'm Surprised!" Tactics

The "I'm surprised but there are a few copies left..." tactic tells your prospects that you are shocked that your limited product sale didn't sell out.

Surprise, SurpriseImage via Wikipedia







You can even tell them that you’re only hours or days into the sale and you figured that by now it would be gone. People that thought they may have lost out on purchasing a copy will likely rush over and finally decide to buy.





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Sunday, November 15, 2009

The "Official Launch" Tactics

The "(no.) hours/days/weeks till the official launch..." tactic tells your prospects to

Shawn Collins & Missy Ward talk Affiliate Mark...Image by LevelTen Interactive via Flickr

prepare to purchase your product when it launches.




They will have time to clear their schedule, save money, promote it to their own prospects (if you have an affiliate program) and reminds them that you will e-mail them on a certain date and time.



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Saturday, November 14, 2009

The "Make It Longer" Tactics

The "get more for your money and upgrade your membership length..." tactic

Help Save Ted the Traveling Bear!Image by antonkawasaki via Flickr

tells your prospects that if they purchase a longer subscription to your membership site now it will be cheaper in the long run.





For example, you could say your monthly fee is $10 and your yearly fee is $100, so they would save $20. You could even tell them if they decide to upgrade to a 1 year membership later on it will be $10 more which is $110. It will create a sense of urgency to upgrade to a yearly subscription now.



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Friday, November 13, 2009

The "Misprint" Tactics

The "that's not a misprint..." tactic tells your prospects that your statement or product

Delicious Surprise album coverImage via Wikipedia

may sound unbelievable but it's not a typo.




Sometimes people think something is so unbelievable it must be a publishing mistake. Bringing this up will help remove those thoughts from their mind



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Thursday, November 12, 2009

The "Heard This Before?" Tactics

The "you haven’t heard this before and will likely never hear it again..." s

Stretching____________________Image by .chourmo. via Flickr

trategy tells your prospects that if they don't read your message now, they may never see it ever again.





People like new information and hate to miss out on stuff that could improve their life.



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Wednesday, November 11, 2009

The "Keeping A Secret" Tactics

The "I've been keeping something to myself for a long time..." tactic tells yo

Taipei Shhh.. Or Else!Image by libraryman via Flickr

ur prospects that you have been keeping a secret to yourself.





You could tell them it's about an exciting product you’re getting ready to release and you can't keep it to yourself any more. People will want to see what would be worth so much that you couldn't tell them before about it.



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Tuesday, November 10, 2009

The "My Stats Say" Tactics

The "according to my stats, only (no.)% of the readers have seen this..." strategy tells your prospects it must be really good if you are telling them about it again and watchin

AND                                           ...Image by jonfeinstein via Flickr

g your ad stats that closely.




You can tell them you don't want them to miss it because it can really improve their life. It sounds like you really want to help them.



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Monday, November 9, 2009

The "Part 2" Tactics

The "here is Part 2 of..." tactic tells your prospects they’ve either already read Part 1

Letterhead and Continuation SheetImage by scottroberts via Flickr

of your message or missed Part 1 and need to see what it's all about.




This helps people that don't read your messages every time to get interested because it will be a mystery to them. You could have a copy of your Part 1 message underneath Part 2 for people that want to see what they missed.



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Sunday, November 8, 2009

The "Tell Me A Story" Tactics

The "can I have your success story?..." strategy tells your prospects and/or current

$100 Laptop prototypeImage via Wikipedia

customers that you need testimonials or letters about the success they had with your product or advice you gave them.




You can even tell them they can have their link underneath it to get free publicity. You could post the success stories on your web site or compile it into a free e-book.



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