The "it will cost you ($) or keep reading to find out how to get it for free..." strategy tells your prospects they can pay for their desired benefit or, better yet, get it for no cost.
You could have them refer some friends to your web site, give a testimonial or success story, join your affiliate program, etc. You could still make money by selling them something different with a one time offer.
Friday, December 18, 2009
The "Buy Or Read" Strategy
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The "Buy Or Read" Strategy
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