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Wednesday, November 4, 2009

The "Already Own It?" Tactics

The "if you already own our product and haven't used it to (your product's benefit), then I know what's stopping you..." tactic tells your prospects and/or c

nick, holding hands and showing his little bro...Image by sean dreilinger via Flickr

urrent customers that they just need motivation and guidance.




You could offer them free or paid consulting so they gain their desired benefit and purchase future products from you.



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